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Annual Partnership Meeting

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Managing Your Brand’s Reputation on TripAdvisor: Getting the Most Out of the World’s Largest Travel Site

Posted on November 18th, 2016 by insideout

According to a comScore Media Metrix study, TripAdvisor is the world’s largest travel site; in fact, a comScore’s US Travel Path to Purchase study states that 62 percent of online travel purchasers utilize TripAdvisor at some point on their path to purchase. There’s really nothing better for a business owner than when a customer takes …more

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Managing Customer Expectations

Posted on November 18th, 2016 by insideout

Excellent customer service and high customer satisfaction must start with understanding customers’ expectations. You need to know who your customers are and what they need. Consumer’s expectations set the bar for customer satisfaction which also affects their repurchase decisions and customer loyalty. It’s no secret that customer service can make or break any organization. How the …more

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Find out how changing laws will impact Detroit’s hospitality industry in 2017

Posted on November 18th, 2016 by insideout

As the hospitality industry in metro Detroit continues to flourish, changes in the laws regulating these businesses present significant challenges to achieving stability and financial security necessary to establish a foothold in the industry. Those small business owners facing questions or concerns related to new legislation – such as changes in the Fair Labor Standards …more

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